Solutions / Content and Copywriting
Write it. Edit it.
Publish it.
You shouldn’t need to ask a developer every time you want to change something on a website. Blutui gives you a place to manage content and keep websites up to date without getting in the way of the people building them.
01.
Stop waiting for a developer
You know what needs changing. A headline. A team member. A blog post. An image.
The change might take thirty seconds, but waiting for someone else to make it can take much longer.
General
Blogs
Collections
New post
Toroa Clinics came to us with a booking form five steps long. Most people never reached the end of it.
“Nobody books an appointment for fun. Get out of their way.”
So we started again from the one question the clinic actually needs answered first: who are you, and when can you come in? Everything else — the referral, the insurer, the reason for the visit — moved to a single screen after the slot is held.
The rebuilt flow is two steps. Bookings are up by a third, and the front desk spends its mornings on people rather than on the phone.
Publish date & time
16 September 2026 at 09:30
General
Blogs
Collections
Assets
SPRING
spring-campaign.webp
48 KB
kererū
kereru-logo.svg
3.1 KB
studio-hero.webp
212 KB
team-offsite.jpg
386 KB
KEA
case-kea.webp
22 KB
pattern-grid.png
9.4 KB
favicon.png
1.2 KB
General
Blogs
Collections
Navigation
navigation
39 entries40 entries
Columns| Menu | Kind | Section | Label | Description | URL | Order | |
|---|---|---|---|---|---|---|---|
| Company | item | Company | Careers | Join the studio | /careers | 4 | |
| Shop | link | -- | Shop | -- | /shop | 1 | |
| Pricing | link | -- | Pricing | -- | /pricing | 1 | |
| Company | item | Discover | Services | What we do for our clients | /services | 6 | |
| Company | item | Discover | Case Studies | Work we’re proud of | /case-studies | 5 | |
| Company | item | Discover | Articles | News, updates and insights | /articles | 4 | |
| Company | item | Company | Contact | Talk to the team | /contact | 3 | |
| Company | item | Company | Team | Meet the people behind it | /team | 2 | |
| Company | item | Company | Our Story | Who we are and why we build | /our-story | 1 | |
| Resources | featured | -- | Resources | Guides, templates and downloads | /resources | 1 |
02.
Work with content that makes sense
Collections give you structured content that’s designed around the way the website actually works. You don’t need to understand what’s happening underneath. You just need to know what you’re editing.
General
Blogs
Collections
Navigation
menu
menu_order
kind
label
icon
Add field
Choose a field type to add.
Text
Text
Single line of text for names, titles, or short values
Text Area
Multi-line plain text for descriptions or notes
Rich Text
Formatted text with headings, lists, and styling
Email address with validation
Phone
Phone number input
URL
Web address or link
Number
Number
Numeric value with optional min, max, and step
Choice
Select
Dropdown list to pick one option
Radio
Choose one option from a visible list
Checkbox
Select multiple options from a list
Feature
Everything your studio needs, on one platform.
Sections
03.
See your changes where they belong
You shouldn’t have to guess what your copy will look like once it’s published.
Canopy lets you work with content in the context of the page, so you can see the result as you edit.