One size
doesn't fit all

Simple answer: you and/or your client own the code, Blutui makes it shine.

Yes, Blutui is built to provide a competitive advantage for commercial advertising and digital agencies, creative studios, and in-house brand agencies.

The team that have built and own Blutui are all agency professionals who want to see agencies like yours experience the control and creativity Blutui offers.

There is no limit to the number of projects you can create and publish on the Blutui platform. (There may be special circumstances whereby our fair use policy is exceeded on a per project basis however this will be addressed separately as appropriate).

Is there a specific tech stack that we need to use?

While there is no specific tech stack you are required to develop using Blutui templating language ‘Canvas’ which is based on HTML.

Does Blutui host the front-end as well or can this be decoupled?

Blutui will host the front end.

Blutui’s CLI tool ‘Courier’ will allow you to push and pull code from the Blutui project onto your local machine. Blutui will only host the views and public directories of the project, you would be responsible for hosting any files outside these folders such as the source Tailwind CSS file, etc.

Typically Agencies host these on Github. 

Is Continuum (headless) the only content delivery option?
Blutui provides two pathways to develop a site.

1: Users can use the Blutui hosted solution, requiring the front-end developer to only write the HTML, CSS and Javascript. 

2: Users can also leverage Blutui headless which is currently in beta.

Does it use a proprietary AI or is it based on other AI service?

Blutui uses OpenAI’s GPT-5 model to generate Blutui specific components.

How are upgrades handled, is there anything we need to do or be aware of?

Upgrades to the Blutui platform are always backwards compatible.

If a major update is required we will communicate this with you. Most upgrades will generally come from dependencies that you use on your project.

How do we handle code management?

Blutui to demonstrate in the Fly-Through session

Code can be managed on Github and users can use Blutui Courier (CLI tool) to push and pull changes from your local machine to the project.

How do you set-up templates? 

Blutui to demonstrate in the Fly-Through session

New projects start with an empty ‘Cassette’ (template) that users develop in. 

Generally if you need multiple developers working on the same project, you can duplicate the default Cassette and each developer can work on their respective areas. You can then select which Cassette is live. This allows you to develop changes in the background and switch the Cassette when you’re ready to make changes live.

How does publishing and preview work (especially the latter on Continuum)? 

Blutui to demonstrate in the Fly-Through session

Using the Blutui Cassette tool you can publish and stage / preview different site templates. 

What governance and workflow tools do you have and how configurable are they? 

Is there any analytics and/or error/exception handling features? 

Blutui does not have any analytics built into the platform itself. Front end errors are shown when in the courier dev tool.

How flexible is the system to apply brand/UI to components/templates? 

Are there fixed content types, components and templates to choose from or can new ones be developed and added?

The starting template is blank however we have ai tools and can provide a basic site as a starting point (for training purposes) 

Can the system support referential content across pages (e.g. create one piece of content and use it across multiple pages)? Blutui to demonstrate in the Fly-Through session

Yes, using Collections. 

Is there any video capability, or does it support using other video providers e.g. Vimeo?

We recommend using 3rd party providers for video assets.

How can we handle custom integrations?

Blutui has its own open API however the integration would be executed elsewhere eg. a serverless function.

Blutui does not manage integrations at this time

Do you provide any integration and/or ongoing operational support?

Yes

If so, what service levels do you provide?

Blutui Enterprise Agency Licensed users are invited to join the Blutui code circle where indivisdual agency support requirements and support for integrations is assessed and agreed on a per project basis.

Does Blutui provide any search capabilities?

We will discuss more in the Fly-Through session. 

Blutui has a search API, this can be used to help with basic search of blogs, collection items and pages however more complicated sites have used javascript search, however this doesn't scale as well.

What options are there for migrating / importing content/data?

Blutui doesn’t have automated data imports built directly into the platform however we will provide useful scripts to help (using Blutui api etc) 

Do you have any security policies that detail the security around the platform?

Blutui to discuss in the Fly-Through session

Enterprise compliance in process.

Can you handle role/user-based permissions?

Blutui to demonstrate in the Fly-Through session

Yes.

Where does the data get stored and processed?

All Blutui data is stored in AWS.

Is any of the data used for training the AI models?

Data will not be used from your site.

Not at all. Time is money, right?

Blutui saves your team mountains of time and effort which makes it the polar opposite of expensive.

You’ll optimize your studio workflow and resources to deliver a broader range of projects faster which in turn means more margin, more studio capacity and lower overheads. 
Contact us to find out about agency and enterprise pricing. We don’t publish our pricing so let us delight you with a tailored plan for your agency in person.

Book a chat

Blutui approach every aspect of development with the objective of making agency digital production smarter, faster, and ever-more streamlined so that you can run your agency operation more effectively and profitably.

Are there prerequisites to using the platform?

Users will need experience in HTML, CSS and Javascript.

Do you get access to all features, or will it be based on licence?

Blutui offer a Bottomless Cup feature policy meaning that with any Blutui Enterprise Agency or Indie Agency Licence you will have access to all current and future Blutui features.

How is the frontend hosted, how does Blutui handle scaling, caching etc?

Hosted by Blutui and the CMS content is cached.

Does it get deployed to shared hosting?

Yes. Blutui is multi-tenant.

Do we get any visibility of the hosting performance?

No.

Are SSL certificates handled by Blutui?

Yes.

Do you provide any uptime guarantees?

Yes. Typically three 9’s to four 9’s including any planned outages.

Is there any DR configuration in place?

There is for the platform, however not for individual sites, if there is a user error on content/collections this can be problematic.