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Blutui vs Framer

Framer is brilliant for beautiful marketing sites, but it stops where agency operations begin: no white-label, no campaign system and enterprise-only SSO.

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01.

Feature by feature

Blutui and Framer on what agencies need to run their web work, from white labelling to pricing. Blutui goes further on 7 of the 15 features.

  • Native or included
  • Via plugin, add-on, specific edition or community project
  • Not available
  • Where Blutui goes further
Blutui vs Framer: features and pricing compared
Feature Blutui 15 of 15 native Framer 8 of 15 native
Best suited to Blutui Agency Web Ecosystem: microsites, corporate, campaign and complex data-driven sites Landing pages and marketing sites
Blutui goes further: White-label Agency Web Ecosystem Native or included Not available
Blutui goes further: Headless Native or included Via plugin, add-on, specific edition or community project
In-page visual editing Native or included Native or included
Database and collections creation (Collections) Native or included Native or included
Forms Native or included Native or included
Managed hosting Native or included Native or included
Infrastructure handled (CDN, scaling, security) Native or included Native or included
Blutui goes further: Code-first Native or included Via plugin, add-on, specific edition or community project
MCP / Agentic workflows (Context) Native or included Native or included
Safe client editing (Canopy Blocks) Native or included Native or included
Blutui goes further: Multi-campaign management (Cassettes) Native or included Not available
Blutui goes further: Single Sign-On (SSO) Native or included Via plugin, add-on, specific edition or community project
Blutui goes further: Client user seats included Native or included Via plugin, add-on, specific edition or community project
Blutui goes further: Command-line interface (CLI) Native or included Via plugin, add-on, specific edition or community project
Auto-updates, no plugin upkeep Native or included Native or included
Pricing Platform cost only, excluding build and agency services US$39 / seat Per month, with unlimited projects. Plus US$199/mo for the Agency Web Ecosystem and project fees from US$29/mo, managed hosting included. US$10–30/mo Per site, plus editor seats at $20/mo and content editor seats at $10/mo.

Assessment by Blutui from publicly available vendor information and pricing, October 2026. Features vary by plan and edition; prices are list prices or commonly cited ranges and may change.

02.

Where Framer is strong

A fast visual canvas, native CMS and forms, managed hosting, built-in AI agents and an official MCP server, at low per-site prices.

03.

Why agencies choose Blutui

  1. An agency platform, not a design tool

    Framer is built for individual designers and marketing teams. Blutui is built around agency workflows: white labelling, user management, permissions and multi-client production from day one.

  2. Code-first freedom

    Framer is visual-first, with React code components inside its canvas. Blutui keeps developers in their own code and frameworks.

  3. Client access included

    Framer charges content editors $10 a month and full editors $20 a month. Blutui includes client user access in the project fee and SSO in the platform; Framer keeps SSO for enterprise contracts.

  4. Built for scale and campaigns

    Cassettes, Continuum (headless plus webhooks) and Courier CLI cover data-driven sites and multiple front ends that Framer is not designed for.

04.

Where Blutui goes further

Two of the features an agency gets on Blutui as standard, and how Framer handles them.

Brand settings

Drop your brand and colour palette in to see what your agency eco-system will look like.

Primary colour

Used for buttons, links and other elements.

#242BFF#E8542B

Secondary colour

Used for secondary page elements.

#333333
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White-label Agency Web Ecosystem

Blutui
Native or included
Framer
Not available

Your agency’s name, colours and domain on the console, the editor and every client login. The client relationship stays with the agency, and Blutui powers delivery behind the scenes.

Framer has no white-label option.

See how it works
PU Pūkeko
RC
Overview Branding Cassettes Domains

Cassettes

(3)(4)

Create Cassette
christmas

christmas

new-store

newstore

halloween

halloween

default Active

default

Multi-campaign management (Cassettes)

Blutui
Native or included
Framer
Not available

Cassettes run campaign sites and multiple front ends from one set of production data, and stage each one before it goes live.

Framer has no campaign system, and is not designed for multiple front ends.

See how it works

05.

From microsite to data-driven website

Framer is one of the fastest routes to a beautiful landing page, but it is not built for campaign site management or data-driven websites. Blutui is just as quick for the microsite and keeps going as the client’s needs grow.

In one line

Framer makes a beautiful site; Blutui runs your agency’s whole portfolio of them.

Dream it.
Design it.
Build it.

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