What The Actual is Blutui?
We Get Down to Covering the Basics

Blutui is a web and digital development platform for advertising, communications and digital agencies to help them deliver web and app projects to their clients.
What is special about the Blutui Platform?
Blutui offers agencies a 400% productivity advantage over conventional mainstream technologies along with the following core benefits:
Universal scope capability reduces reliance on multiple technologies, teams and their associated overhead.
Enables projects to be delivered 400%+ faster.
Instant studio capacity through 400%+ efficiencies gained.
Enables 400% scaling of an existing team without hiring
Optimized skills requirement to a single front-end developer talent-set.
White-label for agency or Chameleon white-label for your clients.
Bottomless Cup licenses provide a predictable platform cost.
Is Blutui a specialist agency tool?
Yes. Blutui has been developed by digital agency insiders who understand the everyday technology and operational challenges faced by studio, freelance and distributed teams.
Blutui has been designed to make digital project builds, delivery and post deployment care streamlined and efficient.
The team at Blutui is dedicated to providing agencies of every size and shape with a business advantage over non-agency competitors.
Is Blutui easy to implement?
Yes. Blutui is straightforward to align with your agency workflow and requires minimal change from a competent front-end developer / technologist. Blutui can be set up and operational immediately without time-consuming and expensive training, compliance or certification.
Is Butui right for your agency?
Yes. If you have clients with digital projects then Blutui is right for you.
Why is Blutui white-label important?
For Agency
By choosing to brand your Blutui eco-system with your agency brand you create increased exposure and stickiness with your clients who perceive your agency to be progressive and commanding digital development. This approach also enables your agency to command the commercial narrative around value. Blutui does not disclose agency pricing or contractual arrangements.
For Client
Blutui Chameleon white-label for client projects enables your agency to offer project specific branded eco-systems. This option can be used to up-sell your client on their very own brand experience so that their content managers are exposed to their own (xyz branded) platform. Available Q2, 2025
Is Blutui expensive?
Absolutely not. We are here to deliver value and make your business more efficient and profitable. The operational and productivity advantages offered by Blutui far outweigh the monthly fee and Blutui enterprise fees are modest by comparison to industry incumbents.
What is the Blutui revenue model?
Blutui offers agencies the option of individual seat licences with basic support within a SaaS model which is likely to suit smaller agencies.
For more comprehensive support Blutui offers Core, Classic and Cobalt Enterprise plans, each with the appropriate levels of technical support for your agency along with the option of per user licenses with reduced project deployment charges or per project licences with unlimited team access. Each enterprise plan features a modest Tenancy charge to cover admin, maintenance and future feature development.
Are there hidden costs or feature tiers?
No. Blutui operates a ‘bottomless cup’ approach to platform access so when you pay to use Blutui you enjoy all the features available now and into the future.
Contact Blutui to explore the benefits of this agency-focused platform first-hand.