Published May 24, 2025

Marlina Lim

The Power of Independent Agencies to Lead Change

Marlina Lim

Transformational CEO

Leverate Group CEO Marlina Lim has transformed the Indonesian agency into a regional marketing powerhouse with operations in Indonesia, Singapore, and Germany. Achieving 110% revenue growth in two years and expanding to Singapore by 2024, she is one of the few female CEOs in Indonesia's advertising sector.

Known for blending technological innovation with human-centered growth, Marlina redefined Leverate into an integrated consultancy with a strong focus on marketing technology and AI partnerships.

Her leadership, characterized by transparency, empowerment, and collaboration through networks like Tribe Global and Stagwell, sets new standards for independent agency leadership in Southeast Asia, driving business success and industry progress.

From the Heart

I’m honoured to join the Blutui Founder's Circle, a space for collaboration, innovation, and shared ambition in the creative tech space. As the Group CEO of Leverate Group, I believe in the power of independent agencies to lead change and shape the future of brand experiences across Southeast Asia and beyond. I look forward to contributing and learning alongside other forward-thinking leaders in this community.

About Leverate Group

Leverate Group is an integrated, independent full-service agency that delivers media, creative, and marketing technology services across digital and traditional channels. Our solutions are rooted in data-driven strategies that maximize performance and deliver measurable impact.

With a presence in Indonesia, Singapore, and Germany, we combine global insights with local market expertise to help brands grow in dynamic, fast-evolving environments. Our model keeps all key functions under one roof — enabling seamless collaboration, higher efficiency, and consistent results across every touchpoint.

We pride ourselves on being globally connected yet locally focused, helping brands navigate Southeast Asia’s complex markets with clarity and agility.

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