Transform your agency

Ex-indie agency owner and Blutui CEO Graeme Blake brings a rare blend of frontline agency experience and platform innovation to the conversation. Having built and run an agency himself, Graeme understands the commercial, operational and creative pressures leaders face every day. He shares his perspective on where the industry is heading, the role of Blutui technology in shaping that future, and why creating AWE (Agency Web Ecosystem) structure and standards across digital production is critical to protecting profitability, creative and commercial integrity.